Services
Coming from a small agency background, I can pretty much do anything you ask that's based around computers and marketing but, specifically, my key areas of focus, in order of importance, are: User centred design (UX)
UX may be the latest buzzword to sell to clients but, back in the '90s, before the term was even invented, computer games companies were leading the way in making their products intuitive, easy to use and fun to play, and I was one of those responsible for taking great ideas with little gameplay and tuning them into fully fledged products capable of being played by everyone from the hopeless beginner to the geeky expert. I've been doing this subconsciously for so long that it's become standard practice.
Website creation / revampI am very good at understanding what you as a client/ company require, even if you're not quite sure what you are looking for, and translating this into a prototype website for you to consider. Once happy with this, I work with a close group of designers/ programmers to turn this into reality. See an example of how this works.
E-LearningE-Learning is an ever-growing facet of the internet, and potentially of your website. Whether it's educating your customers in the benefits of your products/ services, or revisiting electronically what you've taught staff face-to-face, there's a knack to getting e-learning right. I can help you turn an idea into reality, and can help design and project manage back-end tools so that you can create your own e-learning courses. Interactive ToolsInteractive website tools are all about getting the user involved, and getting your message across. I've got plenty of experience in helping advise and create numerous interactive projects, and can certainly help you achieve your aim, whether it's a simple competition or a full, Flash-driven interactive mapping tool with back-end data entry.
Project Management With experience as both a games producer (Grand Prix and flight simulations), and 7 years agency experience managing design and programming teams, I can manage both internal and external teams comfortably and efficiently. When you have a requirement for a new project but don't have the time or staff to spare, offload the task to me, and I can drive the project towards completion.
Marketing ConsultancyAll that I've done since 1987 has had a marketing element to it, whether it be brand management, product management, PR, e-marketing, or just 'plain old marketing'. Even as a computer games producer, I was always developing the game into a marketable product. As I've mentioned elsewhere, I don't believe in buzzwords, jargon or hot air. I'll give to you straight, I'll save money wherever possible and spend it wisely where required so that you end up happy with the result. Copywriting From 'mind-blowing, adrenalin pumping action' of computer games to 'Target Site Resistance of sulfonylurea-based ALS inhibitors', if you give me the subject and some general ideas/ words, I can turn that into advertising 'blurb' or web content that's concise and easy to read.
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